Lady GaGa debuts FAME fragrance campaign shot

Posted on July 17, 2012 by Laura

Earlier today, Lady GaGa took to Twitter in a last minute announcement, tweeting that she would release the advertisement campaign imagery for her debut fragrance FAME.

So last minute surprise! In a few hrs were going to debut FAME, the fragrance campaign ad shot by STEVEN KLEIN on littlemonsters.com

— Lady Gaga (@ladygaga) July 16, 2012

TO BE CLEAR, I’m not posting the commercial. JUST the print image.

— Lady Gaga (@ladygaga) July 16, 2012

The campaign, shot by Steven Klein (Alejandro video director), sees Lady GaGa naked and covered in men, while holding the fragrance in her hand.

i won’t lie I’m a bit nervous. its been a while since i’ve shared some work with you. But i’m so proud of Steven+I, we really did not sleep!

— Lady Gaga (@ladygaga) July 16, 2012

Photo by STEVEN KLEIN. The First Ever Black Eau de Parfum. Model: Lady Gaga. littlemonsters.com/image/50048a31…

— Lady Gaga (@ladygaga) July 16, 2012

Check out a HQ image of the fragrance.