Lady Gaga’s debut fragrance “FAME” saw its launch in Japan yesterday, following the release of the second campaign shot by Lady Gaga on Twitter. Yesterday, Lady Gaga tweeted, saying:
— Lady Gaga (@ladygaga) August 1, 2012
After the fragrance launch in Japan, she also tweeted:
Thank u so much for yesterday Tokyo. 1800 Harajuku Monsters waited in line for for over 40 hours at the Plaza for fragrance launch i love u!
— Lady Gaga (@ladygaga) August 2, 2012
Check out a video and some images from the launch, along with the second campaign ad shot by Steven Klein.